Case Study
Deep Dive Sales Analysis
- Matthew Edwards
Manufacturing
INDUSTRY
50
EMPLOYEES
$30M
ANNUAL REVENUE
Background
As a portion of intangible valuation following acquisition, our team identified significant sales volatility which required deeper analysis.
Objective
- Isolate sales history by product, support and supplemental material sales
- Analyze customer churn, expansion and new customer conversion
- Identify expected sales forecast and pacing to inform expected customer relationship expectations
- Analyze backlog conversion to reforecast sales expectations
Solution
By analyzing the backlog, churn, and conversion data, we developed sales models that contributed to both the valuation and future business planning.
By analyzing the backlog, churn, and conversion data, we developed sales models that contributed to both the valuation and future business planning.
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